Lisa Schlossberg Named Inaugural CapitalCMO Corporate ORBIE Award Winner
Coakley & Williams Construction (CWC) is proud to announce that Lisa Schlossberg, Partner and Executive Director of Marketing & Communications, has been named the inaugural CapitalCMO ORBIE Award winner in the Corporate category.
Lisa received the award during the inaugural CapitalCMO ORBIE Awards on July 24 at the Hyatt Regency Tysons Corner. The program recognizes marketing executives across the Washington, D.C. region who have demonstrated exceptional leadership and used marketing to drive business performance, innovation, and organizational transformation.
Lisa Schlossberg celebrates with Lynn Stith Bennett, CEO of CapitalCMO, after receiving the inaugural CapitalCMO Corporate ORBIE Award.
Building Marketing into a Strategic Driver of Growth
Since joining CWC in 2017, Lisa has helped transform the company's Marketing & Communications function from a traditional support role into a strategic driver of business growth.
Under her leadership, CWC has strengthened its brand, modernized its marketing strategy, expanded its digital presence, and built stronger alignment among marketing, business development, preconstruction, and operations. These efforts have strengthened client relationships, improved pursuit execution, and supported the company's continued growth—culminating in the largest backlog in CWC's history entering 2026.
A Leadership Philosophy Built on Collaboration
Lisa's leadership is grounded in the belief that organizations are strongest when the right people are in the right roles, trusted for their expertise, and given the opportunity to lead. She has built a talented Marketing & Communications team by empowering individuals to take ownership of their work while remaining closely connected to the broader needs of the business.
Just as importantly, Lisa leads by listening. Before introducing a new strategy or initiative, she works to understand the people, processes, and operational realities it will affect. This thoughtful approach has helped CWC implement meaningful change in ways that strengthen collaboration, support operations, and move the company forward.
“Lisa has elevated marketing from a function to a strategic business driver at Coakley & Williams Construction. Her ability to connect marketing with every part of our organization, build meaningful relationships across the commercial real estate industry, and continually challenge us to improve has had a tremendous impact on our company. I could not be prouder to see her recognized with this well-deserved Capital CMO ORBIE Award.”
Lisa Schlossberg's 2026 CapitalCMO Corporate ORBIE Award recognizing outstanding leadership in the Corporate category.
Leadership Beyond Marketing
Lisa's impact extends well beyond the Marketing & Communications team. As a member of CWC's Leadership Team and an equity partner, she contributes to enterprise planning, organizational initiatives, leadership succession, and the company's long-term strategic direction.
She also serves on the CREDA DC|MD (formerly NAIOP DC|MD) Board of Directors, continuing nearly two decades of leadership and involvement within the DMV commercial real estate community.
“I’m incredibly honored by this award. I’ve been fortunate to have leaders who saw potential in me, colleagues who challenged me to grow, and a family that has supported me every step of the way.”
Lisa Schlossberg celebrates with Mary Butcher, Senior Marketing Manager, and Lynn Stith Bennett, CEO of Coakley & Williams Construction, after receiving the inaugural CapitalCMO Corporate ORBIE Award.
About the CapitalCMO ORBIE Awards
The ORBIE Awards have recognized executive leadership for more than 25 years. With the launch of the CapitalCMO ORBIE Awards in 2026, that tradition expanded to honor the Washington region's leading marketing executives—making Lisa the inaugural recipient of the Corporate ORBIE Award.
Congratulations to Lisa on this well-deserved recognition and on becoming the inaugural CapitalCMO Corporate ORBIE Award winner.
